NO ONE HAS TO KNOW
DoorDash
Here to help you win the holidays.
Top performing ad of the year
Millions ordering gifts
294 full-funnel assets
$72 million+ in consumer savings
Branded the platform’s annual holiday sales event and created a 360º campaign to shed light on the guilt some people may feel about using DoorDash during the holiday season. From forgotten gifts to burnt cookies, we highlight how the platform makes it so easy and affordable to win the season that users probably don’t want anyone knowing they used them.
ADDITIONAL FILMS
SOCIAL
We also collaborated with social media influencers to create more video content, including Jordan The Stallion, Jordan Firstman, and Sunday Scaries, extending the reach to their tens of millions of followers.
PHOTOGRAPHY
The campaign photography included the DoorDash hot bag hiding just out of sight, depicting our no one has to know narrative within each image.
RECOGNITION
ROLE
Conceptual Creative
Senior Art Director
CATEGORY
Film
Social
PRODUCTION
Agency: Superette
Director: Win Bates
Production: Tool
Producer: MikeTeeVee