Recreating the real restaurant experience people were craving amidst a global pandemic.

425+ million impressions
73 pieces of coverage in top-tier national and broadcast outlets
59 broadcast segments

USER EXPERIENCE

The DoorDash Lunchroom provided creative resources to help consumers share virtual meals with their friends and family. Consumers could choose the restaurant, event, or far-off place to dine in. Each unique environment came with a Zoom background, link to a DoorDash menu, and a Spotify playlist to pair with their meal.

AR SNAP LENS

We also leveraged Snapchat’s gyroscope technology with an AR Lens that brought users back inside some of America’s favorite restaurants.

PARTNERS

We pitched the concept to external partners and received great reactions. Partners to opt into the idea included McDonalds, The Cheesecake Factory, Chipotle, Chili's, Outback Steakhouse, Taco Bell, Panera, Baskin Robbins, Robertas, Jon & Vinnys, Cracker Barrel, Auntie Anne’s, Buffalo Wild Wings and more.

ART DIRECTION